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Hustle, The

Isn’t it ironic?

2018-01-12 18:12:06














CES had some major glitches this week.
The Hustle Fri, Jan 12
Brought to you by TRIS… the first-ever IKO.

CES roundup: nothing like tech malfunctions… at a tech convention

Gadgets actually working at a tech convention: a pretty obvious concept, and for the most part, accomplished at this year’s CES.

However, there were a few pret-ty high profile uh-oh’s that would have the father of keynotes himself rolling in his grave. Here are a few of the biggest disasters from CES:

LG’s new appliance voice assistant refused to work on stage

With every Tom, Dick, and Siri voice being added to new gadgets over the past five years, LG felt it was time to throw their hat in the smart appliance ring, adding their voice assistant CLOi, to their new appliances.

Unfortunately for them, CLOi didn’t come to play once she hit the stage, retreating in some kind of digital protest and leaving the presenter high and dry in a cold sweat.

Google shuts down their CES booth on account of rain

It was Google’s debut at CES this year, and clear from the get-go they wanted to blow minds. With ads on every train, subway, and urinal (probably), this tech behemoth was in it to win it.

That is until day one, when Google had to shut down their enormous, 2-level, gadget-filled booth and saran wrap it in virus-grade plastic wrap thanks to Vegas’ torrential downpour.

Day 2 of CES results in a massive power outage

To cap it all off, on day 2, nearly the entire Las Vegas convention center lost power. Poetry or hysterical irony? We’ll go with both.

For almost two hours, a large part of the convention center was powered down (reportedly due to rain again), leaving many CES-goers to capture on social media the haunting images of a bunch of tech nerds… all in one room… with no tech to… TECH.

CES FORECAST: innovative with a chance of disaster

Dropbox files for IPO — and their numbers are looking solid

Long-rumored to be eyeing a public offering, the $10B file-sharing company has finally taken the plunge and filed confidentially for IPO.

Scheduled for the first half of 2018, they’ll be the first private tech darling to enter the waters since Snap’s poor showing last year.

But let’s be clear: they’re no Snapchat

Dropbox is doing over $1B in annualized sales and are cash flow positive. They’re also loosely profitable (excluding technical accounting things like interest, taxes, depreciation, etc).

And, while their 500m users are nothing to scoff at, their biggest edge is that their cloud operates independently from Amazon Web Services, thanks to a hefty investment to build out their own data servers. This allows them to steer their own ship and keep data transfer costs low.

That said, they have some stiff competition in the file sharing space

Google recently rolled out a business tier for Drive, and continues to add functionality to the file sharing platform, while Microsoft has their own version, OneDrive.

Meanwhile, their closest competitor, Box, has been publicly trading since 2015 (its shares have risen 50% in the past 2 years). File this market under “C” for “crowded.”

It’s a filing cabinet joke!

In the wake of the new tax law, Walmart raises wages and offers bonuses to employees

Yesterday, the retail giant announced they’ll up their starting wage from $9 to $11, increase maternity benefits, and hand out some hefty bonuses to employees who qualify. All of this thanks to the new tax law.

On the surface, it’s a beautiful story: a corporation goes to bed a monster, wakes up with a conscience, and finally chooses to take care of their hardworking employees. That’ll do, Walmart. That’ll do.

BUT… this change has been needed for a while

For years, Walmart has overworked employees, offered over-priced benefits, and failed to meet workers’ company-wide demand for a $15 wage.

The goliath brick-and-mortar chain, which has more than 1.3m employees, has faced massive black Friday protests, and a slew of non-profit groups have fought tooth and nail to unionize — all to no avail.

That said, ‘tis better to turn good late, than to never turn at all.

Wait a sec…

Have they turned? Or is this all just some PR fluff to mask the fact that they’re closing 63 locations of their sister company, Sam’s Club, across the US — a move that is speculated to impact more than 11k workers?

Moreover, 10 of the affected stores will be turned into e-commerce distribution centers, and according to Walmart, the employees of those stores aren’t exactly shoe-ins.

“Sorry, Cindy, you’re great, but if you want to work at the e-commerce distribution center, you’re going to have to reapply.”

It’s ‘just business’, right?

Ridiculous job titles (ie.“Growth Ninja’) are not an effective way to recruit talent

Let’s talk about a trend that’s been plaguing the tech world for a while: rebranding a role like “Marketing Assistant” as “Content Rockstar,” or “Customer Service Rep” as “Client Happiness Wizard.”

While including abstract words like these in job postings is on the rise — it’s a practice that may be turning off some of the best candidates.

Wanted: “Product Genius”

Last month, jobs platform Indeed put out a report on “weird” and unusual job titles companies use in job postings. The 5 most frequently-used terms? Rockstar, Guru, Ninja, Genius, and Wizard.

Genius (82.5% increase) and Rockstar (19%) have seen the biggest growth in use over the past 2 years; Ninja and Guru have declined, and Wizard has stagnated.

Look, we get it: jazzing up hackneyed titles to make them sound more fun has long been a recruiting strategy (a al the Apple “Genius” or the Subway “Sandwich Artist”). But turns out, it’s a terrible way to advertise an opening.

Some advice: keep things literal

Truth is, adding “Wizard” to your product manager job posting isn’t going to make up for the fact that your listing sucks.

But on a practical level, using those terms as substitutes for more traditional roles means you’re going to miss out on all the well-qualified candidates searching for the jobs they actually want.

To give yourself the best shot on platforms like Indeed, job titles should be: concise (5-80 characters), straightforward (“UX Designer” instead of “Aesthetic Wizard”), and as specific as possible (“Events and Sponsorships Coordinator,” not “Kick-A*s Marketer”).

Wanted: Rockstar ninja with experience in wizardry
friday shower thoughts
  1. It’s 2018, shouldn’t cereal come in a bag with a zip closure by now?
  2. Ever wondered if you’ve owned the same dollar bill but in different years?
  3. Pulled hamstrings sound delicious if you don’t know what they are.
  4. A man’s nipples are the biological equivalent of the blank plastic panels they put in a car in places where you didn’t get certain features.
  5. Iceland is one sea away from Ireland.
  6. via Reddit
This edition of The Hustle was brought to you by

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Lindsey Quinn

MANAGING EDITOR

Zack Crockett

WRITER

Wes Schlagenhauf

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The post Isn’t it ironic? appeared first on The Hustle.

Read more

Ridiculous job titles (ie.“Growth Ninja’) are not an effective way to recruit talent

2018-01-12 17:23:48

Let’s talk about a trend that’s been plaguing the tech world for a while: rebranding a role like “Marketing Assistant” as “Content Rockstar,” or “Customer Service Rep” as “Client Happiness Wizard.” 

While including abstract words like these in job postings is on the rise — it’s a practice that may be turning off some of the best candidates.

Wanted: “Product Genius”

Last month, jobs platform Indeed put out a report on “weird” and unusual job titles companies use in job postings. The 5 most frequently-used terms? Rockstar, Guru, Ninja, Genius, and Wizard.

Genius (82.5% increase) and Rockstar (19%) have seen the biggest growth in use over the past 2 years; Ninja and Guru have declined, and Wizard has stagnated.

Look, we get it: jazzing up hackneyed titles to make them sound more fun has long been a recruiting strategy (a al the Apple “Genius” or the Subway “Sandwich Artist”). But turns out, it’s a terrible way to advertise an opening.

Some advice: keep things literal

Truth is, adding “Wizard” to your product manager job posting isn’t going to make up for the fact that your listing sucks.

But on a practical level, using those terms as substitutes for more traditional roles means you’re going to miss out on all the well-qualified candidates searching for the jobs they actually want.

To give yourself the best shot on platforms like Indeed, job titles should be: concise (5-80 characters), straightforward (“UX Designer” instead of “Aesthetic Wizard”), and as specific as possible (“Events and Sponsorships Coordinator,” not “Kick-A*s Marketer”).

The post Ridiculous job titles (ie.“Growth Ninja’) are not an effective way to recruit talent appeared first on The Hustle.

Read more

In the wake of the new tax law, Walmart raises wages and offers bonuses to employees

2018-01-12 17:21:21

Yesterday, the retail giant announced they’ll up their starting wage from $9 to $11, increase maternity benefits, and hand out some hefty bonuses to employees who qualify. All of this thanks to the new tax law.

On the surface, it’s a beautiful story: a corporation goes to bed a monster, wakes up with a conscience, and finally chooses to take care of their hardworking employees. That’ll do, Walmart. That’ll do.

BUT… this change has been needed for a while

For years, Walmart has overworked employees, offered over-priced benefits, and failed to meet workers’ company-wide demand for a $15 wage.

The goliath brick-and-mortar chain, which has more than 1.3m employees, has faced massive black Friday protests, and a slew of non-profit groups have fought tooth and nail to unionize — all to no avail.

That said, ‘tis better to turn good late, than to never turn at all. 

Wait a sec…

Have they turned? Or is this all just some PR fluff to mask the fact that they’re closing 63 locations of their sister company, Sam’s Club, across the US — a move that is speculated to impact more than 11k workers? 

Moreover, 10 of the affected stores will be turned into e-commerce distribution centers, and according to Walmart, the employees of those stores aren’t exactly shoe-ins.

“Sorry, Cindy, you’re great, but if you want to work at the e-commerce distribution center, you’re going to have to reapply.”

The post In the wake of the new tax law, Walmart raises wages and offers bonuses to employees appeared first on The Hustle.

Read more

CES roundup: nothing like tech malfunctions… at a tech convention

2018-01-12 17:15:25

Gadgets actually working at a tech convention: a pretty obvious concept, and for the most part, accomplished at this year’s CES.

However, there were a few pret-ty high profile uh-oh’s that would have the father of keynotes himself rolling in his grave. Here are a few of the biggest disasters from CES:

LG’s new appliance voice assistant refused to work on stage

With every Tom, Dick, and Siri voice being added to new gadgets over the past five years, LG felt it was time to throw their hat in the smart appliance ring, adding their voice assistant CLOi, to their new appliances. 

Unfortunately for them, CLOi didn’t come to play once she hit the stage, retreating in some kind of digital protest and leaving the presenter high and dry in a cold sweat.

Google shuts down their CES booth on account of rain

It was Google’s debut at CES this year, and clear from the get-go they wanted to blow minds. With ads on every train, subway, and urinal (probably), this tech behemoth was in it to win it.

That is until day one, when Google had to shut down their enormous, 2-level, gadget-filled booth and saran wrap it in virus-grade plastic wrap thanks to Vegas’ torrential downpour.

Day 2 of CES results in a massive power outage

To cap it all off, on day 2, nearly the entire Las Vegas convention center lost power. Poetry or hysterical irony? We’ll go with both.

For almost two hours, a large part of the convention center was powered down (reportedly due to rain again), leaving many CES-goers to capture on social media the haunting images of a bunch of tech nerds… all in one room… with no tech to… TECH.

The post CES roundup: nothing like tech malfunctions… at a tech convention appeared first on The Hustle.

Read more